Amazon in Talks to Buy AI Startup Decart for Around 7 Billion Dollars, Strengthening AWS Position in Generative Video
The Wall Street Journal reported on October 11 that Amazon is in advanced talks to acquire generative-AI startup Decart for around 7 billion dollars. If completed, the deal would be AWS’s largest foray into real-time video generation and low-latency inference, signaling that the cloud giant is shifting from a pure in-house model strategy to a hybrid model-plus-M&A approach as it competes with Google DeepMind and OpenAI in the video generation race.